WHAT TO EXPECT?
Prepare yourself for a breathtaking moment of innovation, taking you through the history of Redken and its foundation
Experience another side of the inspiring world when the lights go down in a global infusion of creativity and festivities.
Two full days of inspiring and immersive education to learn better, live better, and earn best with your fellow and new Redkenites.
How To Become A VIP?
Be one of the first 200 tickets purchased and get access to exclusive
education and a VIP cocktail prior to The Grand Opening – $750 value!
Get Immersed in Redken Education
SUNDAY, OCTOBER 27th
Get inspired by global artists with the ultimate runway to kick off Redken Fusion 2024
MONDAY, OCTOBER 28th
Prepare yourself for a breathtaking moment of innovation, taking you through the history of Redken and its foundation
Add luxury style to your portfolio of expertise, with a runway inspired by the stylists that create the red carpet looks that are coveted from around the world, that the masters make look effortless.
Think beyond boundaries and inspire all clients with this session fueled by art and self-expression without labels.
No matter what your hair type, feel limitless and learn how to create and show your clients how to wear their best hair yet.
Blueprint any haircut and grow your business with inspired deisgn and grow your business with the tips to stay growth focused behind the chair
Addicted to Blonde? Looking to inspire your guests with their best blonde hair yet? Don’t miss the ultimate session for one of the top services behind the chair.
Crack the code to color correction and the ultimate product hacks for any stylists at any stage to help you navigate the most challenging of hair scenarios
The session to inspire you behind the chair and in your beauty business, join an industry icon as she shares the power behind her thrivers society, a network of hundreds of thousands of successful stylists and what your clients want to see from you to keep them inspired and coming back for years.
TUESDAY, OCTOBER 29th
Welcome back for another day of immersive education
Get to know the hottest tips from our expert panel on what it takes to get the most out of your social. How to monetize and make it work for you, and how to create your best content yet.
Put your knowledge to the test to elevate and expand your salon business with some of our industry's experts.
Create color like a couture garment with this global influencer! Stay tuned.
From the runway! Tips to take your finishing to the next level so it is photo perfect, and drawing your next idea client to your chair.
Elevate your appointments by leveraging the full multicolour mosaic of Redken colour
Get immersed in the future of the barbershop. Experience the transformation on stage in making the modern man.
The simple ways we can inspire our clients with their newfound changes is to have them walking out of your salon, feeling like they hit a runway, but with the simplicity to recreate and wear every day.
The Full Three-Day Experience
| SUNDAY, OCTOBER 27th | |
|---|---|
| Exclusive Early Bird – TikTok | 1:30 – 3pm |
| Break | 3pm – 3:30pm |
| Exclusive Early Bird – 10 steps to growing your beauty business with purpose |
3:30pm – 5:30pm |
| Exclusive Early Bird – VIP Cocktail | 7:30pm – 8:30pm |
| Grand Opening | 8:30pm onwards |
| MONDAY, OCTOBER 28TH | |
|---|---|
| Welcome Remarks by Katrina Smiley and Lucas Postigo-Rombola | 9:30am – 9:45am |
| The Collection – Session Design and Styling | 9:45am – 10:45am |
| Fueled Design | 10:50am – 11:30am |
| Break | 11:30am – 11:45am |
| Texture of Change | 11:45am – 12:15pm |
| Lunch | 12:15pm – 1:15pm |
| Colour Techniques | 1:15pm – 2:15pm |
| Iconic Blondes | 2:15pm – 2:55pm |
| Break | 2:55pm – 3:20pm |
| Correction Mastery | 3:20pm – 3:40pm |
| The Thriving Stylist (Business Upskilling) | 3:45pm – 4:45pm |
| Welcome to Redkenfest | 7pm onwards |
| TUESDAY, OCTOBER 29th | |
|---|---|
| Welcome to Day 2 | 9:30am – 9:35am |
| Social Panel – Covering Social Media and Mastering your Content | 9:35am – 10:15am |
| Business Breakouts | 10:15am – 10:50am |
| Couture Colour like a Pro | 10:50am – 11:30am |
| Break | 11:30am – 11:45am |
| From the Pit – Finishing | 11:45am – 12:15pm |
| Lunch | 12:15pm – 1:15pm |
| Technicolour – Advanced Colouring | 1:15pm – 1:45pm |
| Taper and Fade – Barber Masterclass | 1:45pm– 2:15pm |
| State Change | 2:15pm – 3:15pm |
| Closing Remarks | 3:15pm – 3:30pm |
Tickets Include
• Welcome cocktail on Sunday October 27th
• Breakfast and Lunch on October 28th and 29th
• Gala Dinner on October 28th
• Two evenings of special activities and entertainment
• Themed celebrations and Grand Opening entry
• Note: tickets do not include hotel and transportation costs
Cancellation Policy
After August 15th, tuition for classes is non-refundable and non-transferrable to other events. Tuition can be transferred to a new registration only if the person who originally paid the tuition makes the request in writing.
Ticket Purchase
• Register early and get access to the early bird package• One FREE 90 minute TikTok upskilling session, and an exclusive VIP cocktail prior to the Grand Opening.
• Be one of the first 200 tickets purchased to get access to the early bird package
Hotel Booking
• Book your transportation and hotel here!Discover our star artists
Based out of Brooklyn, NY Sean is an in-demand editorial and session colorist and finisher. He is a 3x NAHA nominee and a 2x NAHA winner, 2019 Team of the Year as well as 2022 Hair Colorist of the Year. His work has appeared in Fashion and Industry magazines around the world. He has worked on ad campaigns for Redken 5th Ave, Ulta Beauty and many other designers and various fashion/lifestyle brands. Sean has appeared as a regular make-over expert on popular TV shows. He has worked backstage with many major celebrities at the MTV Video Music Awards both in NYC and LA. His celebrity clients include Emma stone, Lindsay lohan and many more. Sean is one of the top colorists in the Redken network with over 15 years with the brand. He is also a member of the Ulta Beauty Pro Team. Sean spends his time traveling and spreading the Redken love around the globe.
Lindsey Olson has been a part of Redken for the past 15 years, inspiring on a global level through hair color, textured hair, and styling including social media guidance. Lindsey has been recognized with accolades including Behind The Chair 2022, BIG Shot Styling Shot winner, NAHA, the first ever US L'Oréal Color and style trophy winner in 2019, L'OREAL Color and Style trophy winner for natural texture 2020, Sam Villa Ambassador, Redken Mizani texture squad, and countless publications in the industry as well editorial world. Lindsey facilitates program at The Redken Exchange, in salon programs and international events. She is a continuing collaborative of multiple photo shoots annually including REDKEN. Lindsey is a fellow salon professional who celebrates the excellence of this industry through Redken education. She is passionate artist who will provide professional and thorough education that involves all textures for color, styling and social media.
Introducing Blake Reed Evans, the spirited hairstylist hailing from the heart of Tampa, Florida. As a passionate Redken Artist and Certified Hair colorist, Blake's driving force is to cultivate an educational community among hairstylists worldwide. Recognized as a Modern Salon Top 100 Stylist and featured in prestigious publications like Nylon, Teen Vogue, and The Zoe Report, Blake's reputation as a trendsetter is undeniable. But that's not all – Blake wears many hats in the industry. He's a salon owner, a trusted consultant, and a dedicated educator, specializing in the art of hair color, social media wizardry, and leadership.
Adrienne Dara, is best known for her bold lived-in blonding techniques and formulations. She works both behind the chair, as well as teaches globally. Her education is both in-person and through her virtual education platform The Lightening Library. She is passionate about helping stylists to grow both professionally and creatively. Adrienne’s mission is to give stylists the skills they need to effectively run their business with clarity and to gain confidence behind the chair.
Whether it's through her programs or her instagram Tasha loves to empower others with education. Her grounding in principles allows her to translate creative colour mastery into salon-friendly, yet time-saving techniques. Due to her social media, she is highly sought after not only in the salon but as well as an educator. Her classes are all about helping stylists grow their colour business and helping them to work smarter not harder. Her ability to breakdown and simplify blonding and her passion for education has led her to acquire multiple nominations. Tasha is a strong believer in the power of social media and how important it is in today's world to market yourself online. She loves being able to help the beauty professionals attract their dream clientele. Her realistic view and ease of teaching will leave you eager to replicate and create.